Sports sponsorship

Martin Truex talks with a crew member during practice for a NASCAR Cup Series auto race, Friday, Aug. 17, 2018, in Bristol, Tenn. (AP Photo/Wade Payne)
August 17, 2018 - 8:34 pm
BRISTOL, Tenn. (AP) — NASCAR champion Martin Truex Jr. needs sponsorship to stay with his championship-winning race team. Truex is locked in a fierce battle with former champions Kyle Busch and Kevin Harvick in his push to defend last year's Cup Series title. His Furniture Row Racing team is in the...
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Simone Biles practices on the floor during a training session at the U.S. Gymnastics Championships, Wednesday, Aug. 15, 2018, in Boston. (AP Photo/Elise Amendola)
August 15, 2018 - 7:34 pm
BOSTON (AP) — Simone Biles is not here to save gymnastics. Or at least USA Gymnastics. The reigning Olympic champion understands how bumpy of a ride it has been for her sport's national governing body since she stepped off the podium in Rio de Janeiro two years ago, a fourth Olympic gold medal...
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Justin Thomas points the Gary Player Cup trophy after winning the final round of the Bridgestone Invitational golf tournament at Firestone Country Club, Sunday, Aug. 5, 2018, in Akron, Ohio. (AP Photo/David Dermer)
August 05, 2018 - 5:06 pm
AKRON, Ohio (AP) — Nervous at the start, Justin Thomas was in full control at the Bridgestone Invitational to the end. He had a four-shot lead and faced a 15-foot birdie putt on the final hole that would only determine his margin of victory. And then he nearly lost it. He marked his ball, turned...
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The crew for NASCAR Cup Series driver Martin Truex Jr. work on the race car before auto racing practice, Friday, July 20, 2018, at New Hampshire Motor Speedway in Loudon, N.H. (AP Photo/Mary Schwalm)
July 20, 2018 - 1:43 pm
LOUDON, N.H. (AP) — Martin Truex Jr. has a sudden thirst for sponsorship cash. Truex and his Furniture Row Racing team had about three weeks' notice that 5-hour Energy was set to leave the defending NASCAR champion as a primary sponsor at the end of the season. After a 10-year relationship, the...
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In this July 5, 2018 photo, a helicopter sits atop the Budweiser boat, parked on the Moskva River during the 2018 soccer World Cup in Moscow, Russia. (AP Photo/Rebecca Blackwell)
July 13, 2018 - 10:40 am
MOSCOW (AP) — Budweiser has a boat on the Moscow River and a disco. Coke set up an interactive sculpture-video installation in Gorky Park and entertained 5,000 guests during the monthlong tournament. Visa built a campaign around former Sweden star Zlatan Ibrahimovic. Business went on at the World...
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Phil Mickelson tees off at the 2nd, during day one of the Scottish Open golf tournament at Gullane Golf Club, East Lothian, Scotland, Thursday July 12, 2018. Mickelson said Thursday, he wishes he could take back the moment when he swatted a moving golf ball at the U.S. Open. (Kenny Smith/PA via AP)
July 12, 2018 - 11:44 am
GULLANE, Scotland (AP) — Phil Mickelson wishes he could take back the moment when he swatted a moving golf ball at the U.S. Open. "But there's not much I can do about it now other than just try to ... act a little better," Mickelson said on Thursday at the Scottish Open. In his most extensive...
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FILE - In this April 15, 2018 file photo, Bologna's Simone Verdi celebrates after scoring during the Serie A soccer match between Bologna and Verona at the Renato Dall'Ara Stadium in Bologna, Italy. The Decreto Dignita, which was approved by Italy’s council of ministers on Monday, July 2, 2018, will come into effect on January 1, 2019, all advertising of gambling-related products and services will be banned, while sports clubs will also be prohibited from carrying sponsors from that industry. (Giorgio Benvenuti/ANSA via AP, file)
July 05, 2018 - 1:47 pm
MILAN (AP) — Italian soccer's top league has expressed "extreme worry" after the approval of a new decree that would see a blanket ban on any gambling-related advertising in Italy. The Decreto Dignita, which was approved by Italy's council of ministers on Monday, will come into effect on January 1...
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